Shifi Zarbiv
VP of Operations & Government Relations
Before joining United, Shifi worked at 'Republica Consultants' as a government department manager. Prior to that, she served as an advisor to the CEOs of the Israel Ministry of Jerusalem and Heritage and the Israel Ministry for Social Equality. Her work with the government and local procurement gained her extensive knowledge and experience in tendering, procurement processes, budgets, and ventures. Shifi holds a bachelor's degree from the Open University in international relations and political science and a master's degree from Tel Aviv University in public policy